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Why Unsubscribed Users Keep Coming Back—and How to Win Them Over Again
It’s a marketer's dilemma: users unsubscribe, and despite your best efforts to retain them, many drift away. But here’s something surprising—around 10% of those churned users will return within a year, even if you completely cut off communication with them....
What Startups Can Learn from Spotify’s Growth Strategies
Spotify’s growth story continues to be one of the most inspiring in the tech world. With over 500 million users worldwide, the music streaming giant has demonstrated how to scale effectively in a highly competitive market. Startups, whether in tech,...
Dark Mode Benefits for Startups: Key Advantages & Strategies
Dark mode benefits for startups are increasingly significant as businesses aim to improve user experience and boost conversions. Startups, especially in markets like Qatar, can leverage dark mode to enhance user comfort, extend browsing sessions, and increase sales. This feature,...
"Unlock More" Teaser Strategy for your Website
In the dynamic world of tech startups, innovation is key not only in the products and services offered but also in the methods used to convert user interest into tangible revenue. One effective strategy that has recently emerged in this...
How Push Notifications Can Impact Subscriber Retention
Push notifications are crucial for app developers. They drive user engagement, boost conversion rates, and keep users coming back. These notifications are especially effective in converting free users into paying subscribers. However, once a user moves from free to paid,...
Qatar’s Opportunity: Capitalizing on MENA’s $355 Million Startup Funding Surge in July 2024
Qatar - The MENA region has been witnessing an unprecedented surge in startup activity. July 2024 marked a significant milestone, as startups across the region secured a record $355 million in funding, according to a report by Wamda. This 206%...
The Critical Role of Paywall Design for Startups
In Qatar's rapidly growing tech landscape, startups are emerging with innovative solutions and products. However, converting user interest into tangible revenue remains a significant challenge. One often overlooked yet crucial aspect of this conversion process is the paywall design for...
An Oversight That Costs Startups 12% of Monthly Income
A startup recently discovered that a seemingly minor technical oversight in its registration system could lead to significant financial losses. The system did not accept names with diacritical marks, such as Björn, Étienne, and Maḥmūd. As a result, it displayed...
Enhancing SaaS Revenue: The Power of Subscription Cancellation Flows
In the competitive world of Software as a Service (SaaS), maximizing revenue is essential. One effective yet often overlooked strategy is the use of a subscription cancellation flow. This approach can significantly enhance customer retention and boost key metrics like...